I’ll readily admit that I don’t know the first thing about television production, but that doesn’t seem plausible to me. Moving lots of physical objects around takes far, far, far more work than shuffling bits, and a large proportion of that can’t come from sustainable energy sources. Think about things like flying the cast to shoot on location in Lithuania, for instance. Powering and cooling servers isn’t in the same ballpark.
Not for nothing but the vast majority of people doing the kind of work that’s done on TV & Film just-so-happen to be geographically co-located for some reason.
It’s possibly worth noting that both activities require humans and even fully operational end-to-end supply chains of rare-earth minerals and semiconductor fabrication. Among many, many other things involved.
I just don’t think we can freely discount that it takes heavy industrial equipment and people and transport vehicles to move and process the raw materials to make LLM/AI tech possible, and that the … excitement has driven those activities to precipitous heights. And then of course transporting refined materials, fabricating end products, transporting those, building and deploying new machines in new data centers around the world, massively increasing global energy demand and spiking it way beyond household use in locales where these new data centers are deployed. And so on and so forth.
I suspect that we will find out someday that maybe LLMs really are more efficient, possibly even somehow “carbon negative” if you amortize it across a long enough timespan—but also that the data will show, for this window of time, that it was egregiously bad across a full spectrum of metrics.
It's this completely unfounded barrage of making shit up about energy consumption without any tether to reality that makes the whole thing with complaining about energy use seem just like a competition on who makes up the most ridiculous most hand-wringing analogy.
